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Identity Fusion: When "We" Becomes "Me"
In our current hyper-polarized US climate, politics has moved from "what I think" to "who I am." We are witnessing identity fusion, a psychological phenomenon called identity fusion, where the boundary between the personal self and the group self is obliterated. The problem here is that when "we" becomes "me," individual logic dies.
Kimberly Mahr
5 days ago3 min read


The Agony of Being Wrong: Cognitive Dissonance
Why do people dig into their strongly held beliefs, even in the face of overwhelming evidence and proof that they are wrong? Learn more about the impact of cognitive dissonance and how to work through it.
Kimberly Mahr
Apr 223 min read


Gen Z: How to Stay Sane When the World is Burning
That feeling that the world is fundamentally broken and that you are powerless to do anything about it? Mental health experts have given it names like eco-anxiety, climate grief, and political despair. It’s the ambient, background radiation of our daily lives, a constant awareness that the systems we were supposed to inherit are failing. This is your guide to staying sane, engaged, and powerful when the world feels like it’s on fire.
Kimberly Mahr
Jul 15, 20256 min read
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